Kappa Bar Expands into Europe – First Location Opens in France!

Kappa Bar, Sweden’s leading destination for gaming, dining, and social experiences, is taking a major step beyond the country’s borders and opening its first international location in France. On January 10, 2025, it will open its doors in Marseille, followed by a second opening in Viarmes in March 2025.

“It is an honor to be part of establishing one of Sweden’s strongest brands in gaming and dining in France. We look forward to introducing the Kappa concept to an entirely new audience,” says Hannah Jamgotchian, Operations Manager for Kappa Bar in France.

Part of a Larger Expansion Plan
Following the success of nine locations in Sweden, the expansion into France marks an important milestone for Kappa Bar. CEO Robert Dragovic comments:
“Opening our first location outside of Sweden is a historic step for Kappa Bar and clear evidence of our ambition to grow internationally. This is just the beginning of a larger expansion journey.”

France has been chosen as the first stop on Kappa Bar’s international journey, thanks to the country’s strong gastronomic and cultural ties. Klas Bergqvist, Chief Operating Officer, says:
“France has always fascinated us—both for its rich food culture and its passion for gaming. Establishing Kappa Bar here is a fantastic opportunity and a dream come true. We’re starting in Marseille, and soon after that, we’ll be opening the doors to Kappa Bar Viarmes!”

Marseille – The First Under the New Brand
Kappa Bar Marseille marks a milestone in more ways than one – it is the first location to launch under Kappa Bar’s new brand identity.
“We’ve delved deep into everything from communication to creative work to offer French guests a quirky yet high-quality dining experience,” says Sia Talebi, Creative Director.

The new identity combines playfulness and quality, with a modernized look that enhances the entire Kappa Bar experience.

Tailored for France – Without Losing Kappa Bar’s DNA
Kappa Bar’s expansion means not only new locations but also a carefully crafted food and beverage experience that reflects the expectations of the French market.
“France sets high standards when it comes to food, beverages, and sustainability. We have therefore placed great emphasis on adapting our offerings for the French market, while retaining what makes Kappa Bar unique,” says Food & Beverage Manager Christoffer Morsing.

Marseille – A City Full of Opportunities
The first location in Marseille, set to open on January 10, 2025, is situated in the heart of the city and will offer Kappa Bar’s signature experience—a mix of gaming, cocktails, and street food. The second location, in Viarmes, will follow closely behind, demonstrating Kappa Bar’s ambition to quickly establish itself as a player in the French restaurant and gaming scene.

With gaming, great food, and drinks as the cornerstones of its concept, Kappa Bar looks forward to welcoming both new and returning fans to its new locations in France. This is just the beginning of the next chapter in Kappa Bar’s success story.

For further questions, please contact
, Klas Bergqvist
, [email protected] / 0701-479502